Introducing Online Book Tours

Introducing Online Book Tours

When you imagine book tours, you probably see yourself going from one country to another, doing a book reading in front of adoring fans and signing physical copies of your published book while readers beg for selfies. Now come out of your day dream because this is not...
13 Lessons From an Epic Book Tour

13 Lessons From an Epic Book Tour

By Brian A. Klems Months before my book, Tides: The Science and Spirit of the Ocean, came out, I teamed with several publicists to build a twelve-month, 100-event tour. Yes – 100! We targeted the coastal regions of North America, including Canada and Alaska. We booked...
How to Host a Successful Book Signing

How to Host a Successful Book Signing

Organizing book signings, readings and public appearances is a vital element of an author’s marketing campaign as well as an influencer on the author’s level of success. Your position when planning an event is to sell to the public that you are the author, this is the...
6 Tips for Marketing Children’s Books

6 Tips for Marketing Children’s Books

Every book genre is unique, not just in content, but also when it comes to book publicity and promotion. Children’s books, in particular, require a different set of tactics than other books when it comes to book promotion. Children’s books have a very different target...

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